Local officials are trying to encourage more businesses to open on Pico Boulevard without accelerating displacement in the rapidly gentrifying neighborhood.

City Hall is changing Pico Boulevard’s zoning to create a commercial district that better serves the surrounding community, which is more diverse and less affluent than the rest of Santa Monica. Although the city has conducted more than a year of outreach to the Pico community, there is still a disconnect between officials and residents around what types of businesses should be promoted and whether they will contribute to gentrification.

Read More: https://www.smdp.com/pico-planning-changes-to-allow-bars-restaurants-and-cultural-facilities/179441